Search Engine Optimization

I was working at Prateek Technosoft India Pvt Ltd company when I helped one of our clients recover from a Spammy Structured Markup penalty. The client, "Jewels-Airport-Transfers," is a UK-based business that was facing a significant drop in website visits. When I audited their website, I found two major issues: a doorway page issue and a Spammy Structured Data problem caused by the previous SEO agency's incorrect guidance. The Spammy Structured Data issue was confirmed by using Google's Structured Data Testing Tool, which showed 11 errors and 5 warnings, as well as the disappearance of the site's rich snippets in organic search. I had access to the Google Webmaster Tool (Google Search Console) to monitor the structured data report. The Search Console notification read, "Spammy structured data for http://www.jewels-airport-transfers.co.uk/ might be dropped from search results." Screenshot 1: "This Spammy Structured Markup penalty is a form of manual...

We can correct the medium of this source by creating an advance filter. The following steps a. Google analytics Admin tab and select filter b. Click on +Add Filter c. Enter a name for the filter like Google Android d. Configure the filter filter type:custom>Advanced field A->Extract A(copy this expression)^com\.google\.android\.googlequicksearchbox$ Field B->Extract B: referral Output To->Constructor:organic Check all boxes except case sensitive E. Save Filter

This is the first time I have seen tilde symbol in the search analytics

It is really new experience for me to work on the Wikipedia page. Before the update of client Wikipedia Page After the update of client Wikipedia Page

Passed the Google AdWords certification - Fundamentals and Search Advertising.

I would like to share one of my client's website's four types of redirect mistakes while they were redirecting after SSL installation from HTTP to HTTPS: Consolidated Redirect Mistake:  Subpage URLs redirected from http://www.pothys.com/women-wear.html/ is redirecting to https://www.pothys.com instead of https://www.pothys.com/women-wear.html/. Partially Redirected to SSL: Not all website elements were properly redirected to the new HTTPS URLs, including image URLs, CSS, and JavaScript files, among others. Multiple Versions: The developer failed to set up 301 redirects for multiple URL versions, including HTTP to HTTPS, non-www to www, index.html, and index.aspx. 302 Redirect Mistake: Another mistake is a 302 redirect implemented on Pothys' site. Generally, it is not recommended for redirecting HTTP URLs to HTTPS URLs. A 302 redirect is a temporary redirect, and search engines may not update their index to reflect the new HTTPS URLs. I identified these issues and succes...