Website Log File Analysis used for in SEO

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 Log file analysis is used to identify that we see exactly how Googlebot (and other web crawlers and users) interacts with our website. It gives us valuable insights that can helps to identify the problems surrounding the crawling & indexing of our webpages.

Within a log file, we’ll find data including:

  1. The URL of the page or resource being requested
  2. The HTTP status code of the request
  3. The IP address of the request server
  4. A timestamp of the hit (time and date)
  5. The user agent making the request (e.g., Googlebot)
  6. The method of the request (GET/POST)


Log File Analysis Used for in SEO

  1. How frequently Googlebot is crawling our site, and it’s most important pages (and whether they’re being crawled at all) and identifying pages that aren’t often crawled
  2. Identifying our most commonly crawled pages and folders.
  3. Whether our site’s crawl budget is being wasted on irrelevant pages.
  4. Find URLs with parameters that are being crawled unnecessarily.
  5. If our site has moved over to mobile-first indexing.
  6. The specific status code served for each of our site’s pages and finding areas of concern.
  7. If a page is unnecessarily large or slow.
  8. Finding static resources that are being crawled too frequently
  9. Finding frequently crawled redirect chains
  10. Spotting sudden increases or decreases in crawler activity.

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